Is there any thing more confusing than the difference between WordPress.ORG and WordPress.COM?
It seems not. New bloggers tend to think of WordPress as this monolithic open-source, free platform that anyone can access, without knowing WordPress is actually two separate bodies offering two very different sets of services.
The confusion was epidemic this week in my WordPress Workshop, so let this be a bulletin for all new bloggers.
Essentially, WordPress.org is for professionals. WordPress.com is for hobbyists.
WordPress.org
The option that geeks rave about and most business owners use for blogging or as plain websites.
Bloggers register their domain for $10-$15/year and arrange a hosting service $6-10/month – sometimes from the same Internet Service Provider (ISP) – where the WordPress software lives, and away they go, using their own URL (Uniform Resource Locator) on the 2011 default theme.
Once in WordPress.org, you are kinda on your own as far as official support goes, but there are an ample number of well-moderated WordPress forums to answer your questions.
Then, the sky is the limit. WordPress.org has:
- ability to access to innumerable plugins constantly coming on the market
- themes available for free and for fees both through WordPress and private developers
- ability to edit code offers unlimited possibilities for customization
WordPress.com upgrades page
The commercial arm of WordPress is quick and easy to get started. You don’t have to purchase a domain name since your blog’s URL will be:
yourblogname.wordpress.com. WordPress.com draws you in with free stuff, but then they nickel and dime you for upgrades. Wordpress.com is for bloggers who just want to blog and not deal with much technical stuff, get too fancy, or make money.
WordPress.com offers a lot out of the box, but there are limits:
- Theme choices are limited to 178 free themes. Premium themes start at $45.
- Plugin installing doesn’t exist.
- Widgets are more abundantly installed in WP.com with good ones like Calendar, Twitter displays, Vodpod Videos, Facebook Like, Image, Follow Blog, Flickr, Blog Stats, and Akismet. These are widgets WordPress.org users must upload themselves, after picking them out from the constantly expanding list of plugins that WordPress.com users don’t have access to.
- Site Stats are included. Not as deeply analyzed as with Google Analytics, but ok.
- Every upgrade comes with a price
Here is a chart of the monetary difference between WordPress.com and WordPress.org
| WordPress.com | WordPress.org | |
| Custom Domain, sans “wordpress.com” | $12-24 year | $10-15 year |
| Hosting | Free | $72-125 year, incl email. |
| Custom Design | $30 year | Free |
| Site Redirect | $12 year | Free |
| No Ads on your blog | $29.97 year | Free |
| Premium Themes | $45-100 | $0-150 + |
For more detail, WordPress.com offers a longer explanation about the differences
In my WordPress Workshop, I teach both WordPress.com or WordPress.org, since the control panels are largely the same.
When deciding between WordPress.com or WordPress.org, you have to decide what your goals are for your blog. If you are dipping your toe in the blog waters, WordPress.com will work for you. If you are into blogging for the long haul, you might want to go with WordPress.org
If you are leaning toward the self-hosted WordPress.org option, let me suggest signing up with Bluehost, one of the most popular ISPs serving up WordPress today.
Bluehost has a hosting package that starts at $5.99 per month and they are offering free domain registration for one year. What a bargain. Click here to sign up.
And if you love, love, love WordPress.com over WordPress.org, or vise versa, please comment and tell me why. I’m always curious.
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Funny video clips are not just for giggling at; they can become search engine gold if you optimize the YouTube pages properly
Last month, I attended my company’s party at Rogers Arena where we went ice skating on the NHL ice. I like to shoot video as I skate and I sometimes turn the camera on myself. Later that night when I viewed the funny video, I couldn’t believe it. I’d recorded a perfectly-timed ice skating fall just as I told the camera that I personally will not fall. That the falling girl wore a Canucks jersey was a total bonus. Like the rodeo horse in Borat in America, it was pure sychronicity.
Naturally, I uploaded my funny video to my Winetalker channel on YouTube. YouTube is an amazing search engine, and you can optimize the Meta tags for your video to drive traffic to your site. After searching for other videos that ranked highly, I optimized this all-important Title with the words “ice skating” and “fall” being the top keywords. “NHL” offered specificity among the other “ice skating falls.” Thus, I came up with the boring-sounding “Ice Skating Fall on NHL Ice.”
The Description field is there to fill with more keywords as well as links to websites. Problem is, only a few lines appear on the page above Show More. I squeezed two URLs on the first line, and transcribed the seven second soundtrack – speaking 1.5 words per second – on the second. The third line is almost pure geo-tagging
“Ice Skating”, “Fall”, and “NHL” are keywords from my Title. Geo keywords are important too. All keywords go into the Tags field, including whatever Suggestions that YouTube offers.
Another place to optimize for a search engine is with the Annotations tool, which offers Speech Bubble, Note, and Title fields, where keywords could be added. For this particular video, I thought not.
Since December 10th, this video has been viewed over 270 times, including the employees at Rogers Arena. The falling girl was identified as the girlfriend of a bartender who, bless her, wore her Canucks jersey that day.
So, if you find a funny video clip on your phone, try uploading it to YouTube and optimize it to promote your blog or your business. Then, use your funny video to illustrate a relevant point in a blog post. The way I did with this post.
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